In the spring of 2015, the Wausau & Marathon County Parks, Recreation and Forestry Department announced the opening of a new, publicly-owned, outdoor sports complex. Ontogeny assisted with the opening and sponsorship efforts of this complex by developing a marketing plan with sponsor level recommendations, designing the logo, and designing sponsorship materials that included: a direct mail series, press releases, sales flier, Chamber flier, grand opening invite and presentation/sponsorship sales kit.